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How Light, Details and Texture creates a perfect Virtual Reality?

How Light, Details and Texture creates a perfect Virtual Reality?

“Communicate & create an immersive 3D representation of your design intent in the best lighting and texturing that invokes positive client reactions.”

Immersive Environment? Absolutely.

Design intent? Communicated.

Accurate dimensions, excellent finishing touches, a real sense of spatial arrangement? For Sure.

Welcome to the world of Virtual Reality that turns your architectural designs from good to GREAT!

Give the desired X-factor to your designs and make them sell hot as cupcakes with faster approvals from prospects.

But, how exactly does VR help the architects and make the client communication seamless?

What makes it stand unrivalled when it comes to other 3D visualization methods?

Keep reading to explore VR secrets and how perfect lighting, exemplary detailing and stunning texturing turn the VR perfect.

What is Virtual Reality in architecture & its purpose?

Virtual Reality is the next generation immersive technology that takes the clients into the 3D world and enables them to explore virtual representation of the project, building, floor or even a room.

The clients are able to open and close the doors.

Turn on/off the lights and move around the objects and come up with very refined and detailed feedback.

This detailed feedback of things (such as the things they liked or struggled or required modification) when incorporated into the final design ensures a far-better outcome.

This not only helps to avoid the multiple revision rounds but also edifies the brand.

It’s the lighting, texturing and fine detailing that help the viewers communicate with the design in an engaging and clear manner.

What are the characteristics of a good virtual reality experience?

The more the senses are involved, the more realistic is the Virtual Reality experience.


The virtual world should be bug-free, engaging, responsive and interactive.

The lighting and texturing make the clients understand the design in a better way and why that matters.

Interactive & Immersive

For the best user experience, the virtual world should be interactive and able to respond to user’s commands without lag.

The user should be able to roam freely around the objects and explore every minute detail in the world as well or take a 360 degree tour through a VR photograph.

Better Feedback

The more interactive and realistic the experience is, better is the feedback which actually justifies the purpose behind the Virtual Reality.

 Benefits of VR for architects

Virtual reality combined with stunning visuals, lighting play and textures offers an incredible design flow to win over the clients.

Find out how this 3D visualization strategy benefits architects and designers.

Phenomenal client experience

Virtual Reality London helps directly immerses the clients in an unforgettable client experience.

As the clients are able to walkthrough the space, this enables them to understand the knitty-gritty of the design in a better sense.

They are able to form a better understanding of the future building and give justification to their dreams.

Easily comprehend

As the VR images offer a 360-degree view of the design, the clients are able to read and comprehend the design exactly as per your vision.

This brilliant technological advancement enables the prospects to go deeper into details, share feedback and make an informed decision.

Indeed, this helps in avoiding delays, rework and completing work on time.

Add value to your brand

This new technology helps you stand above the competition and add value to your brand by offering extra than your competitors.

Transform your imagination into reality with Virtual Reality.

Give wings to your 2D designs by converting them to engaging and impactful 3D CGI.

This not only makes you win the clients but makes you stand unrivalled in the industry.

Creating a VR Content

There are primarily three steps involved in VR creation.

Deciding an outline and project goal

A flow chart is prepared with all the detailing received via 2D plans, drawings or sketches. Visual elements are worked over.

Creating Assets

Here are the assets are created that play foundational role in virtual reality formation such as 3D models, voice overs, video elements, camera angles, lights etc.

Working on all possible outcomes and composition to make sure building design is shown in perfect light with perect textures.

Working in script and making it playable

Custom scripts are developed for the deployment of the project in the final stages.

All possible outcomes are generated to make the VR playable on the desired platforms.

Lighting & Texturing – Key elements of a Perfect VR

Lighting and texturing plays a vital role in accentuating the personality of the proposed building and help in understanding in the design in a cohesive manner.

The weather, lighting, camera angles, shadows, textures etc helps in bringing out the perfect emotions that impress your clients and persuade them emotionally to say yes to the project.

Lighting- Bringing out the Emotions and Beauty of the Space

Perfect Planning

When it comes to exterior rendering, precise lighting estimations help getting a better sense of details and other possible rectifications.

Lighting is a major game changer when it comes to interior visualization. It can make or break the buying deal.

It not only make the space aesthetically appealing  but also enables the architects to display the building in the best possible environment, weather conditions, time of day and other light reflections etc.


Proper camera angles and other settings bring out a perfect play of shadows and illumination that brings out the building in the best light and make it appear photo real.

Bring out the marvel of your designs and project with accurate lighting.

Texturing and Detailing- Adding life to the raw designs

The 3D models are lifeless. It’s the textures that add life to those boring and monotonous 3D polygons.

Texturing is a process of adding shine, transparency, hues, grit etc the normal raw image or 3D models to make it appear photorealistic.

The virtual materials help in understanding how much light shall get reflected once the light source is set along with camera angle.

Even if a single attribute gets missed, it will make the entire thing look faded and unrealistic.

It’s the texturing that helps the stakeholders and the clients to understand the details properly and understand the spatial relationships.

Texturing and lighting makes the virtual reality experience memorable to your clients plus establishes your brand identity in the market.

How Renderspoint help in delivering better virtual reality experience?

It’s critical to understand the importance of delivering best Virtual Reality experience to clients as it plays the major role in winning them.

A slight overdo in lighting or leaving out a section while texturing could add up some major repercussions and turn your brand untrustworthy and unprofessional.

Switch to Renderspoint-UK’s most trusted and leading experts in architectural rendering, VR solutions and other visualization services.

The 3D artists at Renderspoint are skilled and experts at creating and communicating your design intent and vision into remarkable visualizations.

Boost your sales and jump high on the scale of customer satisfaction with highly professional 3D visualization services by Renderspoint.

Bottom Line

Indeed, Virtual Reality has the capability to sell the designs better than other strategies.

Exciting and convincing clients have never been as rewarding as that with Virtual Reality.

A slight design mistake can impact your brand reputation and the consequences can be vulnerable.

Therefore, it’s imperative to choose 3D visualization partner who is professional at displaying the projects in various camera angles, lighting, texturing and detailing.

Because, witnessing how the building looks in future will surely help in building better and long-lasting buildings.